With more pressure on people’s time than ever before, recruiters and employers can benefit from knowing your unique experiences, ambitions, and strengths in 25 words or less. It may be that it is smaller, lasts longer or tastes better than its competitors. To avoid an awkward conversation, you'll want to be prepared to answer "What makes you unique" in an interview. For example, a creative person who is highly organized and skilled at managing projects could be an effective event planner. You need a general statement and an example for each message. Essentially, "What makes you unique" really means, "What makes you an exceptionally good candidate?" It might not even make your list of top five selling points. Today let’s make this discussion a little more concrete. The same principle applies to you when you are applying for a new job. In my last role, I effectively managed several client disputes and disagreements, saving my company tens of thousands of dollars and increasing client spend by 5%. Say the most relevant selling point first in your interview. Many companies past and present use […] Unique Selling Point: I am great at client relations. Benefit: I am great at client relations. For example, for an HR job in a factory, a person requires good negotiation skills for handling trade unions," says recruitment consultant Punit Trivedi. Now that we’ve covered the key steps to answering, “tell me about yourself,” let’s look at some full answer examples to this interview question. Creating a SEEK Profile allows potential employers to search for candidates and get a snapshot of their experience via the Personal Summary feature. The best USPs take a unique quality and explain how that quality will benefit your customers, all in a few memorable words. Below are 10 websites and blogs with phenomenal USPs. Last week we talked about why a unique selling proposition is so important in building a high-traffic website or blog. These are the types of businesses that quickly draw you in … A USP may include words such as the "lowest cost," "the highest quality," or "the first-ever," which indicates to customers what your product or service has that your competitors do not. When a company is determining how to advertise their products to consumers, they focus on its unique selling points - the things which make the product different from any other. A Unique Selling Proposition (USP) is a unique selling point or slogan that differentiates a product or service from its competitors. Here are seven sample answers to ensure you're proving yourself an incredibly valuable company asset. Best Unique Selling Propositions A Unique Selling Proposition (USP) is a statement that describes how your product or company is different (and hopefully better) than the competition. 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